Meet Lisa McCarthy, the creative force behind our brand. Her journey began with childhood challenges, shaping her into the resilient entrepreneur she is today. From crafting lemonade stands to inventing innovative solutions like the "Original Sports Clip," Lisa's entrepreneurial spirit knows no bounds.

Through life’s battles with foster homes as a child, breast cancer and other hardships, Lisa's determination only grew stronger.

Out of these struggles emerged the Affirmations Mirror® – not just a product, but a symbol of triumph over adversity.

“Lisa’s mission goes beyond business. She reminds us of our innate strength and inspires young minds to fearlessly pursue their dreams. In a challenging world, Lisa’s story shows that we are resilient, powerful, and capable of greatness.”